A four- or five-day innovation sprint that takes a fuzzy product idea to a prototype tested with real users — and a clear go / no-go — before you commit engineering time.
Teams debate an idea for months, build it anyway, then find out what users think after launch. The expensive part isn't building the wrong thing — it's the months spent before anyone finds out.
A Design Sprint compresses that into a single week. By the end you've watched real users react to a realistic prototype, and you know whether to build, change direction, or stop.
One requirement: the Decider in the room for the whole sprint — the person who can say "we're building this" or "we're not." Without them you get a recommendation you'll have to sell later.
Five is the full edition with a dedicated research day; four is condensed for teams who can't clear a full week. We'll advise on the fit.
No. The team writes and sketches; we handle the facilitation and the prototype approach.
It can, but in person works markedly better — the energy and sustained focus are hard to reproduce over video.
5–8 people covering the decision, the build, the customer view and the commercials — plus the Decider.
It's the version that ends in evidence. If you want ideas generated and validated with real users, this is the format to ask for.
Book a 30-minute demo session — one real challenge, one agreed outcome. No pitch.
Register for a demo sessionEach format goes one step further — from finding the right problem, to agreeing the answer, to testing it with real users.
